What's This Have to Do With Free Ice Coffee?

Where are Jonny, Pinky and Cicarelli are on the Yahoo Buzz Index?

Since we are talking about buzz and viral marketing on the internet... I thought I'd look at Yahoo's Buzz index and see how that list compares with the most popular blog topics as compiled by Technorati and listed in the our previous post.

You'll note that Jonny, Pinky nor Cicarelli among others are not even on the Yahoo list?
Wonder why?

Yahoo! Buzz Index - Today's Top 20 Overall Searches:

top overall searches

Leaders							Movers
Rank		Prev.	Subject (Days on Chart)	Move	Score		Rank	Subject	1-Day Move
1		94	Elin Nordegren (2)	+417	462		1	Hugo Chavez	1052%
2		4	Steve Irwin (13)	+65	252		2	Elin Nordegren	924%
3		1	Elmo (2)	-228	167		3	Emmitt Till	621%
4		-	Wikipedia (1)	-6	165		4	Numa Numa	599%
5		10	Dog The Bounty Hunter (5)	+32	146		5	Kimberly Williams	569%
6		19	Dancing With The Stars (2)	+54	132		6	FBI	553%
7		6	Lindsay Lohan (104)	-19	121		7	George Lucas	462%
8		3	WWE (132)	-32	120		8	The Biggest Loser	424%
9		-	FBI (1)	+99	117		9	Bindi Irwin	397%
10		5	NFL (42)	-25	117		10	Haylie Duff	393%
11		95	America's Next Top Model (4)	+84	117		11	The Dubliner	380%
12		9	Beyonce Knowles (94)	-1	113		12	Bono	379%
13		8	Scarlett Johansson (10)	-7	105		13	Alaska PFD	332%
14		-	Chris Parnell (1)	+91	91		14	Tina Fey	312%
15		11	Jessica Simpson (80)	-16	87		15	Jericho	307%
16		15	Cartoon Network (4)	-1	85		16	Dubliner Magazine	284%
17		18	Britney Spears (106)	-6	82		17	Marg Helgenberger	273%
18		-	Limewire (1)	+2	80		18	America's Next Top Model	259%
19		26	Justin Timberlake (48)	+12	79		19	Shannon Beck	256%
20		21	RuneScape (132)	+1	73		20	Water Boarding	250%

So why don't they match? Why does this list look different than the list on Technorati

Obviously what we are blogging about is not necessarily what we are searching for!

Trying to figure this all out has absolutely nothing to do with The Ultimate Supertip
That is, other than how viral marketing and internet buzz or publicity affects traffic and consequently your sales.

You won't have to worry about this though if you read and implement the tips in The Ultimate SuperTip
Cause it'll explain how to create a buzz and replicate itself without the help of the search engines!

Paul